Page 4 - LAJH 2013-2014 Annual Report
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A Letter from the Chair

                                This year was special at the Jewish Home as we celebrated our distinguished
                                past by preparing for an exceptional future. Increasingly, that future is
                                focused on maximizing the Home’s ability to touch seniors wherever
                                they live, whether in the comfort of their own homes or on our beautiful
                                residential campuses.
                                In keeping with our Expand, Extend, Sustain vision, we broke ground
                                on our new Gonda Healthy Aging Westside Campus in Playa Vista. As
                                the emerging hub of a network of comprehensive senior care services, the
                                campus – located on two and a half acres of conveniently located Westside
                                real estate – will play a pivotal role in meeting the Jewish Home’s target
                                of serving 6,000 seniors citywide.
                                We saw significant forward movement in our effort to bolster and rebuild
                                Jewish Home facilities in the San Fernando Valley. Our Grancell Village
                                Master Plan detailed a proposal for two new five-story buildings, which
                                will transform state-of-the-art senior care in the Valley and across Southern
California. We paved the way for our new Hirsch Family Campus, just west of Grancell Village.
The site will offer two hundred senior residence units, a Brandman Center for Senior Care (BCSC),
and the Home’s renowned Annenberg School of Nursing.
We reached new heights of programmatic excellence, as well. One of our significant innovations on
this front was the launch of the Care Transitions Program, designed to address the large percentage
of seniors readmitted to the hospital within the first month of their initial discharge. Through Care
Transitions, we are dramatically improving the coordination of services to help ensure newly healthy
seniors stay healthy.
We are proud of these developments and extremely grateful to the people whose passion and
commitment are driving them forward. The Jewish Home exists because of a unique collaboration
between people from all walks of life who share something vital in common: a belief that honoring
our mothers and fathers is a key pillar of a warm and welcoming community. When we join hands
to support our seniors, we uphold an ancient tradition, and we help keep its spirit alive.

Jeffrey Glassman
Chair, Board of Directors

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